Buyers are asking questions on LinkedIn, Twitter, Bluesky, and Discord right now — questions your brand could answer. Aethrel finds those conversations, drafts on-brand replies, and routes everything through human review before anything goes live. Your brand builds presence in the places it matters, without a dedicated community team.
Queue
Sources
Pending review 7
Sorted by intent scoreLinkedIn feed · 2 hours ago
“Does anyone have a good solution for managing social replies at scale without it feeling spammy?”
LinkedIn · 5 hours ago
“Scaling content distribution is the hardest part of early growth. What tools are people actually using?”
Social infrastructure for operators who take distribution seriously.
How it works
You define your brand once. Everything after that — finding conversations, drafting, reviewing, publishing — is handled for you.
Sign up
Create an account and choose a tier. Onboarding starts immediately — no lengthy back-and-forth before anything gets going.
Self-serveDefine your brand
Set your tone, the topics your brand adds value to, and the lines it won't cross. This is what makes every reply sound like you — and not like someone else.
Strategy captureWe handle execution
The operator team monitors platforms, finds relevant conversations, drafts replies in your voice, and reviews every one before it goes live. You don't manage any of this.
Fully managedWatch your presence grow
Your analytics portal shows discovered conversations, replies posted, and engagement over time — a clear picture of where and how your brand is showing up.
Client analyticsFeatures
Finds conversations worth joining
Aethrel monitors the communities where your buyers are active and surfaces only threads your brand can genuinely add value to — not keyword noise.
Replies that sound like your brand
Every draft is built around the full thread context, your tone guidance, and the hard limits you've set. The result sounds like you, not a template.
Nothing posts without a human approving it
Policy scoring flags risk before a reviewer sees it. Every reply gets approved, edited, or rejected before it touches your brand account.
See your presence growing
Your analytics portal shows conversations found, replies live, and engagement tracked — a direct view of how your brand is showing up, week over week.
Full accountability
Every action — draft generated, reply approved, post published — is logged with a timestamp and actor. Your brand's publishing history is always verifiable.
Where your buyers actually are
LinkedIn is our most active channel — the platform where B2B buyers research, evaluate, and make decisions. Twitter, Bluesky, and Discord are now live.
Built for trust
Your brand shows up in relevant conversations without you monitoring platforms, writing replies, or managing risk yourself. You define your strategy once — tone, topics, limits — and the pipeline runs from there.
You define it once
Brand voice, the topics worth engaging on, and the hard lines your brand won't cross. This shapes everything the pipeline produces.
We handle the execution
Finding conversations, drafting and reviewing every reply, keeping accounts healthy — all managed without you being in the queue.
You see the outcome
A clear view of your brand's presence — conversations found, replies live, engagement tracked — without the operational layer in the way.
Acme Inc.
Client workspace
Northwind Labs
Client workspace
Launchboard
Client workspace
Internal operator console
Pricing
Every tier is fully managed — your brand gets presence in relevant conversations without a dedicated community team. Higher tiers expand how many communities you're active in and how quickly.
Starter
Test the channel before committing — real presence, controlled scale.
Growth
Consistent visibility across the platforms your buyers actually use.
Pro
Maximum coverage, minimum lag — for brands where distribution drives growth.
Create an account, complete onboarding, and your brand can be present in relevant conversations within days. Your operator team handles everything after that.
Onboarding is immediate. Your workspace goes live after operator review.